What Can a Blog do for you?

The word blog is a contraction of the words “web log.” A blog is simply a place to post information about something on the web. For example, if someone is searching for the perfect cheesecake recipe and wants to keep their friends and family updated on the project,...

The Real Scoop on Google Search Advertising

Two Simultaneous Goals With PPC (pay per click) advertising, you have two simultaneous goals: Be visible to the people who might actually become customers (based on the words they search, their geographic location, particular times they are searching, etc.) Be...

What is SEO? And is There a Cost to it?

Is There a Cost to SEO Traffic? Some would say there is no cost for SEO traffic because there is no charge to be indexed by the search engines or when someone clicks on a link from a search results page. I would say yes, however, because SEO can be very hard work. How...